MEO named as title sponsor for the Portuguese Grand Prix

2020-09-24 02:43
The season finale will bear the name of one of Portugal’s best known brands

Dorna Sports is proud to announce MEO, the consumer segment brand of Altice Portugal, as the title sponsor for the season finale of the 2020 FIM MotoGP™ World Championship. The event is set to take place at the Autodromo Internacional do Algarve from the 20th to the 22nd of November and will be officially named the Grande Premio MEO de Portugal.

Telecommunications brand MEO is one of the biggest brands in Portugal and is committed to promoting Portuguese culture and language worldwide – as well as having become one of the biggest advocates and sponsors of cultural and sporting events in the country. MotoGP™ rider and recent first-time premier class winner Miguel Oliveira (Red Bull KTM Tech 3) is also an ambassador for the brand, strengthening the ties between MEO and MotoGP™ even further. As MotoGP™ returns to Portugal for the first time since 2012, and with Oliveira racing on home turf, this new partnership between MEO and Dorna Sports makes for a perfect match.

Alexandre Fonseca, Executive President of Altice Portugal: “It is a great honor for MEO to title sponsor the biggest motorcycle racing event in Portugal. This new commitment reinforces our position in the international motorsport scene and enhances the colors of our country. If we already have so many reasons to celebrate Portugal, this is one more reason to raise, with a single and unique voice, our pride in being Portuguese!”

Pau Serracanta, Managing Director of Dorna Sports: “I am very happy that, in such an exceptional season, we are able to organise a Grand Prix in Portugal with the support of MEO. At Dorna it makes us especially happy to do so as the first Portuguese rider to win a premier class Grand Prix will be participating in the event, racing on home soil.”
Top photo: Executive President of Altice Portugal Alexandre Fonseca (L) and Dorna Sports Managing Director Pau Serracanta at the Press Conference announcing the deal

Source: Dorna Sports

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